Are You Overlooking Your Best Referral Source?
Studies show that current employees can be the number one source
of candidate referrals. As a bonus, candidates referred by employees
often ramp up to full productivity faster than candidates from other
sources.
So how are you taking advantage of this? Do you have a formal employee
referral program in place? If not, you should look to develop one.
If you do have a program, look for ways to improve it.
Consider your internal marketing. How are you letting employees
know about the kinds of candidates you want? How are you getting them
excited about making referrals? Do they know what's in it for them?
Look at your incentive structure. How can you get people to refer star
performers from their previous workplace, in addition to friends? Is
it clear to employees when bonuses are awarded and how much can be
earned? Remember that a bonus paid for an employee referral gives you
double bang for your buck. At the same time that you're getting a pre-qualified
candidate, you're also providing an incentive for the current employee
to stick around.
What does you employee referral program do for you? Take our poll, and see how others
have voted at www.head2head.ca.
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